4 Ways Performance Branding

Creates Long-Term Profitability

Eliminating silos by joining performance with branding means teams work cohesively — so the consumer experience can flourish.

USING THE UNIFIED STRATEGY OF PERFORMANCE BRANDING, YOU CAN...

MEET YOUR CUSTOMERS WHERE THEY SHOP.

Pinpoint the “who” and “where” to get your content seen by the right eyes on the right channels.

of millennial 

75%

shoppers say that a brand’s social media presence influences     their decision to buy.

NURTURE RELATIONSHIPS AND BUILD LOYALTY.

Predict the Life-Time Value (LTV) of a customer to cater directly to their needs, increasing customer loyalty.

increase 

5%

in retention produces

PERSONALIZE CONTENT, BOOST SALES.

Engage your customers with creative that resonates at the right stages of their buyer journey.

of consumers

72%

will only interact with marketing messages that are tailored to their particular interests.

USE DATA TO STRETCH DOLLARS.

Simply put, data helps marketers maximize the impact of their dollars and improve the consumer experience.

increase in ROI.

5-8x

Campaigns that use data-driven personalization report a

25%

increase 

in profit.

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SOURCES:

How Different Generations of Consumers Use Social Media”, April 2020, SocialMediaToday (75%) 

“90 Branding Statistics to Help You Make a Good Impression”, November 2020, Learning Hub (72%) 

“Customer Lifetime Value: What is it and How to Calculate”, July 2020, CleverTap (5%) 

“The Importance of Data Driven Marketing – Statistics and Trends”, July 2020, invesp (ROI)

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